Why Selling is (Nearly) Dead

Why Selling is (Nearly) Dead

When was the last time you purchased something without researching it? While it is has been easy to research products for a while, it is now common to find reviews on landscapers, accountants, doctors and nearly any service you are planning to purchase. And that has changed how consumers and businesses purchase services. When my[…]

Teaming Up With Small Business Advocates In Your Community

Teaming Up With Small Business Advocates In Your Community

Small Business Advocates We’ve been growing fast this last year. More importantly, as we’ve continued to grow, our clients continue to grow as well. However, we’ve never been complacent, and we’re definitely not satisfied with our small victories. We’re not unhappy with our progress; it has been overwhelming how fast things have advanced, and we’re[…]

Being Consistent with Your Content Marketing

Being Consistent with Your Content Marketing

Would it make sense to run a relay race with four runners, yet only two of them were willing to run their fastest – if run at all? What if the fourth runner didn’t only finish last (obviously), but didn’t finish at all? Imagine if the above four runners trained for months, had themselves positioned[…]

Are You Having Fun with Your Content Marketing Strategy?

Are You Having Fun with Your Content Marketing Strategy?

Whether creating content internally for a business, or generating content for clients, it’s important to gauge the feeling behind the message. When writing content, and it starts to feel like I’m trying to put square pegs in round holes that are on fire, I’ll stop and gauge everything. There’s no escaping the feeling we have[…]