Engagement is Bullshit – Here’s Why…

Engagement is Bullshit – Here’s Why…

So, if engagement is bullshit, then why am I blogging? I asked first. It’s a fair question. Isn’t the purpose of a blog to engage? The short answer is yes. However, this blog isn’t about GoEdison, so we’re not hypocrites. This blog is about you. This blog is about you, your clients, and/or our clients.[…]

Read Before You Send

Read Before You Send

  I know, the title sounds like common sense, and it really is. However, it’s the common sense things – especially – that result in mistakes. We assume we’re correct because we “don’t” mess up common sense things! Consider text messages as an example. Have you received a text message, then thought, “What did they just ask[…]

What Owning A Family Business Really Means

What Owning A Family Business Really Means

When I was a kid I would walk up and down South Broadway and wonder about all the amazing small businesses that make up the wonderful Denver-Metro landscape. I desired to know the stories behind these small businesses. Many of these businesses are 100% family owned, passed down for generations. I would let my mind[…]

How Much Selling is Too Much?

How Much Selling is Too Much?

Okay…you decide you’re tired of working for The Man, and you start your own business. Everything is set; now you’re ready to get yourself some clients. Like all business owners, there a few ways to get in front of your potential clients: cold calling, networking and referrals just to name a few. Once you have[…]